“As a buying event for selected brands, PREMIERE provides a unique platform for visitors to discover select group of emerging and established designers and distributors presenting their collections to the industry.
Over PREMIERE’s five days, a fabulous array of contemporary and cutting edge fashion will be presented from both Australian and international labels.
Since its inception in 2011, PREMIERE has built a reputation as the leading platform for Australia’s fashion industry, offering visitors a unique opportunity to preview the latest collections in a professional, boutique environment.
Now in an alignment over several years with IMG Fashion, PREMIERE will co-locate, combining their existing exhibitor inventory with the Mercedes-Benz Fashion Week Australia Designer Suite Program, resulting in the largest boutique fashion trade platform in the Southern Hemisphere.
Adding to the offer, PREMIERE will also play host to fashion business seminars and education forums from leading experts around the globe.
By joining Mercedes-Benz Fashion Week Australia in this new initiative, designers can maximise sales to registered buyers of both events while extending valuable connections within the industry.
Don’t miss PREMIERE at Mercedes-Benz Fashion Week Australia Spring Summer 2013/14 from April 8 to April 12, 2013 at Carriageworks”.
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