This week business pick of the week, we would like to share with you helpful tips if you are planning to out a snadwich shop, cafe or fast food outlet.
Ever since the Earl of Sandwich put his food between two slices of bread way back in the 18th century, people haven’t been able to get enough of sandwiches! The industry is now worth billions, but it has also sparked fierce competition between rivals. With people finding that they have less free time on their hands than ever before, eating on the go is becoming more popular than ever. Bearing this in mind, it may well be the perfect time to earn yourself a wedge by starting your own sandwich shop. Here are just a few points to consider before getting involved in this industry.
Is This the Business For Me?
It is the most obvious question that you can ask before getting involved in any business but it is an important one nevertheless. Sandwich shops are ideal for people who enjoy meeting the general public and forming relationships with customers. It is highly likely that your business will be built around a loyal group of ‘regulars’ so being a people person is a must. Also, a passion for making high quality food should be at the heart of your business.
Consider Your USP
As with every business, you need to have a unique selling point. It may seem like making sandwiches couldn’t be simpler, but there is a lot to consider. You may choose to specialise in veggie sandwiches to offer something different to the meat dominated market. You may choose serve gourmet sandwiches using only the finest ingredients. Ultimately, you need to ask yourself what will make people come to you ahead of your competitors.
Location, Location, Location
Sandwich shops tend to flourish when they are in a location where people can easily get to them. Busy high streets and areas in which there are a lot of businesses with hungry employees tend to be perfect. This kind of shop can be set up without a great deal of space being needed if you are offering takeaways only. Ultimately, people are looking for convenience when they are looking for a sandwich shop.
Making A Profit
Like most food and drink businesses, it is likely that you will need to put in a great deal of time and effort before you actually start turning a healthy profit. Start by thinking about the long-standing equipment that you will need – Butler Equipment offers a range of different items that will come in useful. Then you will need to consider all the different types of ingredient you will require and how much you will actually have to charge per sandwich to make a profit. This part needs some careful calculations or you will never be able to achieve the success you are after.
Rules and Regulations
As with any food based business, you need to carefully evaluate all the health rules and regulations so you start a company that is clean, safe for your customers and complies with the stringent guidelines that have been set in place.
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Vinh Van Lam & Stuart Horrex
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