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Browsing the "Branding" Category

10 check list for New Business Start Up

Below is a 10 point check list for a new business start up 1. Define your DPP (Desire, Passion & Purpose) Follow your Desire, Passion and Purpose. To do what you love is an important factor for starting a business. It [...]

April 10, 2014 Branding, business coaching, business information, business planning, business structure, Business System, business tips, cashflow, Coaching & Planning, DPP (Desire, Passion, purpose), intellectual property (IP), market tips, Money & Finance, networking, Passion, Purpose Goals, running a business, sales, service, starting a business, taxation

What is a Trust in a business structure?

A trust is not a separate legal entity. It simply holds property in trust for the beneficiaries.  It is a legal structure used to maximize the financial advantages of being in business, such as distribution of income, taxation and protection [...]

December 17, 2013 Branding, business information, business structure, Business System

What is Partnership?

The Partnership structure is designed for businesses which have more than one owner.  The various State Partnership Acts define ‘Partnership’ as “the relationship which subsists between persons carrying on a business in common with a view to profit”. Each state [...]

December 13, 2013 Branding, business information, Business System, intellectual property (IP)

What is a Company Structure?

Two weeks ago, we talked about  business legal structure? and which one would be the right one for your business. Last week we post about the first business structure “Sole Trader“ Today’s post is the second business structure “Company” The [...]

December 6, 2013 Branding, business information, business structure, Business System, business tips, starting a business

What is Sole Trader Or Sole Proprietor ?

A Sole Trader is a person who trades as an individual, without the use of a company structure or partners.  The proprietor is the sole owner of the business and has sole control over it. Therefore, the individual bears the [...]

December 3, 2013 Branding, business information, business structure, Business System, business tips, starting a business

What is your business’ legal structure? Which One Would Be The Right One For You?

Your business is a legal structure, therefore it is important that you understand the business structure that you select for your business. The most common types of business structures available in Australia include: 1.   Sole Proprietor or Sole Trader 2.   Companies [...]

November 22, 2013 Branding, business information, business structure, Business System

What is an elevator Speech?

What is an elevator Speech? An elevator speech or pitch  is a short summary used to quickly and simply define a product, service, or organization and its value proposition. The name “elevator speech” reflects the idea that it should last [...]

October 17, 2013 Branding, business tips, networking

How To Write A Business Mission Statement

The Roadmap to your vision is your Mission Statement. A mission statement is your HOW. This requires 4 key areas: • Who are you…? • What business are we in…? • What are our customers…? • What make us unique…? [...]

September 19, 2013 Branding, business planning, Business System, business tips, Coaching & Planning

9 Tips for Selling Your Art & Design Online

Have you ever wondered how to increase your art & product sales on the internet? Both on your website, and other third party websites like some of these: Artwork & Prints : Imagekind RedBubble istock Designer Products: Bigcartel Hardtofind Etsy [...]

September 18, 2013 Art Tips, Branding, business tips, design tips, online marketing

Do You Know Your Customer’s Hooks?

Firstly, Do you know  the meaning Customer’s Hooks? Customer’s HOOKs is a term we use in OPIC Sales and OPIC Quirk workshops. It is a concept to help our clients better understands their ideal customers “buying motives” or “Hooks” and the real purpose as to [...]

September 17, 2013 Art Tips, Branding, business tips, design tips, Leveraging, marketing, sales, service