ArtShine

Browsing the "Branding" Category

What is a Company Structure?

Two weeks ago, we talked about  business legal structure? and which one would be the right one for your business. Last week we post about the first business structure “Sole Trader“ Today’s post is the second business structure “Company” The [...]

December 6, 2013 Branding, business information, business structure, Business System, business tips, starting a business

What is Sole Trader Or Sole Proprietor ?

A Sole Trader is a person who trades as an individual, without the use of a company structure or partners.  The proprietor is the sole owner of the business and has sole control over it. Therefore, the individual bears the [...]

December 3, 2013 Branding, business information, business structure, Business System, business tips, starting a business

What is your business’ legal structure? Which One Would Be The Right One For You?

Your business is a legal structure, therefore it is important that you understand the business structure that you select for your business. The most common types of business structures available in Australia include: 1.   Sole Proprietor or Sole Trader 2.   Companies [...]

November 22, 2013 Branding, business information, business structure, Business System

What is an elevator Speech?

What is an elevator Speech? An elevator speech or pitch  is a short summary used to quickly and simply define a product, service, or organization and its value proposition. The name “elevator speech” reflects the idea that it should last [...]

October 17, 2013 Branding, business tips, networking

How To Write A Business Mission Statement

The Roadmap to your vision is your Mission Statement. A mission statement is your HOW. This requires 4 key areas: • Who are you…? • What business are we in…? • What are our customers…? • What make us unique…? [...]

September 19, 2013 Branding, business planning, Business System, business tips, Coaching & Planning

9 Tips for Selling Your Art & Design Online

Have you ever wondered how to increase your art & product sales on the internet? Both on your website, and other third party websites like some of these: Artwork & Prints : Imagekind RedBubble istock Designer Products: Bigcartel Hardtofind Etsy [...]

September 18, 2013 Art Tips, Branding, business tips, design tips, online marketing

Do You Know Your Customer’s Hooks?

Firstly, Do you know  the meaning Customer’s Hooks? Customer’s HOOKs is a term we use in OPIC Sales and OPIC Quirk workshops. It is a concept to help our clients better understands their ideal customers “buying motives” or “Hooks” and the real purpose as to [...]

September 17, 2013 Art Tips, Branding, business tips, design tips, Leveraging, marketing, sales, service

Tips on How to Increase Traffic to your Art & Design Blogs

As an artist or a designer there are many ways to promote your business and Art & Design practice online. One of these methods, the one we’re discussing today is an Art & Design Blog. Art & Design blogs can [...]

September 11, 2013 Art Tips, Branding, business tips, design tips, online marketing

Find Your Ideal Customer – Part 5 :How could a customers’ “lifetime value” benefit your Business?

So far in this series we’ve talked about how it’s important that before you launch into any marketing campaign, you need to weigh the costs against the estimated benefits. But in order to accurately assess those benefits, you need one [...]

September 3, 2013 Branding, business coaching, business tips, marketing, online marketing

The Power of Self Mastery!

So, what is Self Mastery? Self Mastery is about knowing who you are. The ability is to make the most out of yourself through learning, re-skilling and being the best you can everyday. As you go through this learning journey you [...]

August 30, 2013 Art Tips, Branding, business tips, Coaching & Planning, DPP (Desire, Passion, purpose), goal setting, gratitude, Leveraging, OPIC, Passion, Purpose Goals, running a business, smart goal, System