Do You Know Your Customer’s Hooks?

Firstly, Do you know  the meaning Customer’s Hooks? Customer’s HOOKs is a term we use in OPIC Sales and OPIC Quirk workshops. It is a concept to help our clients better understands their ideal customers “buying motives” or “Hooks” and the real purpose as to [...]

September 17, 2013 Art Tips, Branding, business tips, design tips, Leveraging, marketing, sales, service